Mouseflow is a digital experience analytics platform specializing in website user experience optimization through comprehensive behavioral analysis tools. The platform provides session replay, heatmaps, and feedback collection to improve website user experience and conversions. Mouseflow offers seven types of heatmaps including click, scroll, movement, attention, and geographical analysis, along with advanced friction detection capabilities. The platform's friction score feature quantifies user frustration by monitoring actions like rage clicks and calculating average friction levels. Key features include retroactive conversion funnels, form analytics, user journey mapping, and unlimited feedback responses. Mouseflow integrates seamlessly with e-commerce platforms like Shopify and WooCommerce, making it ideal for online retail optimization. The platform automatically detects over seven friction events and provides contextual information to help prioritize optimization efforts. Mouseflow offers four paid plans starting at $31/month with a free plan and 14-day trial available. The platform is particularly effective for digital marketers and UX professionals focused on conversion rate optimization.