Sprig is an all-in-one product experience platform that empowers teams to optimize product adoption, retention, and satisfaction through AI-powered user research and feedback collection. The platform combines targeted surveys, session replays, heatmaps, and AI analysis to help product teams understand user behavior and make data-driven decisions. Sprig's key strength lies in its ability to capture contextual user feedback at specific moments in the user journey, providing insights into user sentiment and behavior patterns. The platform offers advanced targeting capabilities to reach specific user segments with surveys, polls, and feedback requests based on behavioral triggers and user properties. Sprig's AI engine automatically analyzes qualitative feedback to surface themes, sentiment trends, and actionable recommendations, streamlining the process of turning user insights into product improvements. The platform integrates seamlessly with popular analytics tools and product development workflows, enabling teams to combine behavioral data with direct user feedback. Trusted by companies like PayPal, Figma, and Dropbox, Sprig helps product teams validate product decisions, understand user needs, and drive feature adoption through continuous user research and experience optimization.